Woolworths Is Going To Brew Beer From Its Unsold Loaves Of Bread

1 min read


Being environmentally conscious is currently trendy and, honestly, we’re not mad about it. For all the crappy things the world has going on, this is something we can get behind. 

It feels like everyone has jumped on the tote bag bandwagon (plastic bags, who dis?), but another way we can help the environment is by minimising food wastage. 

Turns out Woolworths has had the same realisation because the supermarket giant is going to use its unsold loaves of bread to brew beer which will then raise funds for the Feed Appeal - a not-for-profit organisation which focuses on providing food for Aussies in need.

News.com.au reports it will be the "first circular economy beer" as more than 350 kilograms of leftover bread will skip landfill and head into vats at Tribe Breweries.

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Woolworths head of sustainability Adrian Cullen told the publication: 

"The ability to divert surplus food away from landfill, and to help support our local food rescue partners to help feed Australians that would otherwise go hungry, is a critical part of our day-to-day operations and support of the community.

"We’re excited to bring to Australians our first circular economy craft beer.

"For every 6 pack of Loafer purchased, you will not only help to put a meal on the table for someone in need, but you will also be enjoying a beer that has helped divert unsold loaves of bread from heading to landfill."

The limited edition beer are $2 per slab, with 50 cents going to Feed Appeal.

Image credit: Peter Parks via Getty Images 

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Written By Christina Cavaleri

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